12 Reasons Why WordPress Is the Most Popular CMS in the World

12 reasons

WordPress powers more than 34% of the web — a figure that rises every passing day. With such a high market share it’s one of the most popular web software to publish content worldwide. Everything from simple business websites, to blogging sites, to complex portals and enterprise websites, and even applications, are built with WordPress. Keep reading further to know what a CMS is and why WordPress is the most popular CMS today.

What is a content management system (CMS)?

Content Management System or CMS is software that facilitates creating, editing, organizing, and publishing content. In other words, a content management system is a tool that helps you builds a website without needing to write all the code from scratch (or even know how to code at all). WordPress maintains over a 60% market share on websites with a known content management system.

So what makes it the most popular CMS?

WordPress has come a long way from being a simple blogging platform to a full-fledged content management system that’s capable of running websites for some of the world’s biggest brands like BBC America, Time, The Rolling Stones, Beyoncé, TechCrunch, and Justin Bieber.

WordPress is getting advanced through the years and it’s becoming incredibly adaptable and scalable, enabling users to create multi functional websites of any kind. In this article, we will take a look at the reasons on why WordPress has gained this huge popularity and acceptance through the years.

Here are 12 reasons why WordPress is the most popular CMS today.

  1. It is free to all (Free and Open Source):
    This is one of the biggest reasons that WordPress is so popular CMS. It’s free to use, so you’re saving money from the word go. It’s also an open source which means it constantly updated and upgraded. WordPress has been in the market for a long time and since then it has received 32 major updates and has adapted to the new demands of the modern user and various SEO standards.
  2. It is easy to customize (even for a non-developer):
    A great number of websites are powered by WordPress around the globe. You don’t need to be a certified or experienced developer to develop your website. The platform has a straightforward interface and easy to use back office dashboard. It can effectively be utilized by anybody with zero coding ability as it comes packed with many WordPress themes, and other plug-in tools.
  3. Worldwide support:
    As WordPress is so widely used, it has enormous users base around the world. They have videos, tutorials and WordCamp sessions around the world. WordCamps are informal, community-organized events that are put together by WordPress users. Everyone from casual users to core developers participates, share ideas, and gets to know each other. There are multiple forums online to help answer any questions, and issues about WordPress and its usage.
  4. Themes and plug-ins:
    There are many free themes with modern designs which can be used to make your website more attractive and business effective. There are 50,000+ WordPress plug-ins in the official directory, with new ones being added daily. You can find almost everything or anything from anti-spam filters, SEO tools, and popup modules and interactive image plug-ins which can enhance your website. Many of these plug-ins offered are also free and constantly gets updated by a community of dedicated professionals. A large number of WordPress themes and plug-in can be added from the WordPress administrator dashboard, or they can be obtained or downloaded free from an assortment of outsider developers and merchants.
  5. Mobile friendly
    Mobile website usage has drastically increased since the last decade. If your site doesn’t look great and work well on a mobile phone or tablet, your customers will skip your site and go somewhere else for the same content or information. Many WordPress themes are designed to be responsive (aka mobile-friendly), meaning your customers will be able to use your website effectively on their smart-phones. The WordPress dashboard is designed to work on smart-phones as well — so you can easily manage your website from anywhere.
  6. Provides Greater Accessibility
    WordPress is just about suitable for any kind of websites, including blogs, news portals, ecommerce websites, and many more. By using WordPress themes, you can create numerous functionalities that will help increase your website usage by ensuring excellent user friendly experience. Regular WordPress users such as bloggers, content writers or ecommerce owners can update the web pages easily by adding new and fresh content.
  7. Core Security:
    Due to its vast popularity and user base it is a known fact that WordPress site are a target of hackers around the world. However WordPress websites are much more secure than you might think. WordPress is open source software which is regularly maintained and updated. WordPress core software is very secure, and it’s audited regularly by hundreds of developers. WordPress regularly releasing many securities updates to shield sites from any vulnerability. Most of the hacks occur due to poorly maintained hosting services, or compromised themes & plug-ins or due to weak passwords.
  8. Integration with other software tools:
    WordPress is highly compatible and functional with numerous third parties application program interface (API). APIs are a great tool to customize WordPress and interact with it. You can customize and create robust themes and custom features or plug-ins to use within the WordPress. These API can be from anything like payment gateways or marketing and productivity tool.
  9. SEO friendly:
    Having an SEO optimized website increase your chances of ranking high in the search engine result and thus increase your organic traffic. This means it allows you to acquire more new visitors to your website. By using WordPress and other plug-in you can:
    a. Use permalinks that consist your keywords
    b. Create categories
    c. Optimize images
    d. Optimize page meta tags
    e. Create sitemaps
    And much more
  10. Available in 65 Languages
    WordPress is fully translated into over 65 languages and can be used in your native language. Even though currently more than 70 percent websites on WordPress are in English, it has been entirely translated into over 65 languages. It is this multilingual feature that allows the WordPress CMS to cater to different audiences around the globe.
  11. Reliable and trusted:
    When one thinks about reliable and trusted CMS platforms, WordPress is surely one of them. WordPress is developed on a mature platform that uses technology like PHP, SQL, and JavaScript, which meets the strict International coding standards set by the W3C (World Wide Web Consortium.)
  12. Blogging is Built-In:
    WordPress is the best platform for blogging, as it comes with a default blogging configuration that provides you with varied options such as categories, tags, author, spam solutions, widgets, commenting, media, and more.

Final Word

In terms of ease of use, in comparison to the next two most popular open source CMS on the market, Joomla and Drupal, WordPress comes out on top. All the above points make WordPress a very user friendly platform and provide a one-stop solution for all your website requirements. According to recent data, 50% of users in the US work with WordPress. WordPress is the easiest and simplest of all the CMS options.

So, if you’re looking for a CMS that is easy to use, flexible, and affordable, WordPress is your best option.

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